GOLF TOURISM MARKETING
STORY BY JOANNE NDUNGU
Golf tourism has become a niche market, with travel operations looking for business and leisure through experiences built around sport.
Founder and director of Dahlia Safaris Elsie Kathurima during the Inaugural Business Networking Golf Day in Nairobi said golf, networking opportunities now growing Kenya Tourism Products
The event was held under he theme “Driving Business, Driving leaders. The power of golf in Africa’s growth brought entrepreneurs, government officials
Dahlia Safaris is promoting Kenya as a top golf tourism destination. The company organizes travel packages that allow visitors to play golf at some of Kenya’s best golf courses while also enjoying safaris, nature, and local culture.
Many tourists who love golf travel around the world looking for new places to play. Dahlia Safaris believes Kenya has excellent golf courses, pleasant weather throughout the year, and beautiful scenery that make it a perfect destination for these visitors.
The company combines golf with other tourist activities. After spending time on the golf course, visitors can go on wildlife safaris, relax at the coast, or visit historical and cultural sites. This gives tourists a complete Kenyan experience instead of just a golf holiday.
As tourism continues to recover and grow, initiatives such as golf tourism are helping show that Kenya has much more to offer than wildlife alone. The country’s world-class golf courses, combined with its natural beauty and warm hospitality, provide visitors with a unique and memorable experience
